Little Nest Farm Fresh Eggs
01 BRAND STRATEGY
02 BRAND IDENTITY
03 COPYWRITING
04 WEB DESIGN
05 WEB DEVELOPMENT
Little Nest is a family-run free range egg farm based in regional NSW. With a small flock, a big heart, and a love for slow, seasonal living, they needed branding and a website that reflected the warmth and honesty of their farm — without feeling overly polished or corporate.
What I Did:
We began with brand strategy to define Little Nest’s tone of voice, values, and visual direction. I then created a hand-drawn logo and visual identity inspired by vintage produce packaging and old-style farm signage. The branding features a soft, earthy colour palette, custom illustrations of eggs and hens, and a friendly, approachable typeface.
The Squarespace website was kept simple and rustic. It makes it easy for customers to order eggs, find local stockists, and plan a visit to the farm. We also brought the family’s story and values into focus, alongside details about their farm shop and animal-friendly visitor experience.
Why It Works:
Little Nest’s new brand and website reflect their thoughtful, honest approach to farming. The finished result is a cohesive digital presence that helps them connect with customers both online and in person, while staying true to their values.
